AI Insights · Timothy · September 2021
Top 5 Social Apps Performance in Italy for Q3 2021
Discover how top social apps like TikTok, Bigo Live, Grindr, Facebook, and LivU performed in Italy during Q3 2021 on a unified platform.
In Q3 2021, the top social apps in Italy, including TikTok, Bigo Live - Live Streaming App, Grindr - Gay Dating & Chat, Facebook, and LivU - Live Video Chat, showed varying trends in downloads, revenue, and active users. Here's a closer look at their performance:
TikTok saw a remarkable increase in weekly revenue, starting at around $25K in late June and peaking at approximately $85K by the end of September. Weekly downloads fluctuated, reaching a high of nearly 100K in mid-August before tapering off to around 73K by the end of the quarter. Active users experienced a slight decline, from 15.6M in late June to about 14.3M by the end of September.
Bigo Live - Live Streaming App maintained steady weekly revenue, ranging from $24K to $35K throughout the quarter. Downloads showed a downward trend, starting at 12.2K in late June and decreasing to around 9.1K by the end of September. Active users remained relatively stable, hovering around 68K to 70K during the period.
Grindr - Gay Dating & Chat exhibited consistent weekly revenue, fluctuating between $22K and $29K. Weekly downloads remained low, averaging around 2.8K throughout the quarter. Active users saw minor variations, peaking at approximately 220K in mid-September before settling around 200K by the end of September.
Facebook reported steady weekly revenue, ranging from $13K to $19K. Downloads were relatively stable, with a peak of 74.6K in late August and a low of 59.1K in mid-September. Active users consistently hovered around 24M to 25M, indicating strong user engagement throughout the quarter.
LivU - Live Video Chat experienced stable weekly revenue, ranging from $19K to $28K. Downloads showed a declining trend, starting at 3.1K in late June and dropping to around 1.7K by the end of September. Active users also saw a decrease, from 17.6K in late June to about 13.4K by the end of the quarter.
These insights highlight the varying performance of top social apps in Italy during Q3 2021. For more detailed data and insights, visit Sensor Tower.
